Strategic Planning never did fully get off the ground. Which is not surprising, since “strategy” and “planning” are oxymoronic. Let me explain this by way of illustration… A Virgin Strategy Sir Richard Branson, the renowned leader of the Virgin empire, tells the story of when he decided to create Virgin Airlines…not […]
As a leader, you have a responsibility to provide direction, to “point the way”. You do this through creating a shared vision of the future. You can’t delegate this task. While you can, and must, collaborate with others in building a shared vision, you can’t walk away from your primary responsibility to create that vision. You have to own it.